Seihaku’s Blogmarketing Bible

In the age of Internet, it is much more effective to convey messages through a simple image than to use long, logical explanations. This can be seen in DCinside’s bulletin boards, you can many ideas and visual effects rising as many pictures and articles were posted together. This visual element acts as a great power in moving the crowd of today.

This power of the bulletin board is demonstrated through the explosive sales increase of digital cameras. It can be the critical key point to rule the image in a situation like this. As the general public learned and were exposed to programs and technologies which they could not easily approach, this domain leveled off quite a bit and the control of creators weakened in comparison to the past. All visual technologies and techniques will become more and more leveled as time passes.

In order to rule the image, you will need both processes: ‘creative’ and ‘media’. This is where we can choose blog as a medium. Korean netizen’s point of view on image is world class and the desire for images are substantial. The industry that will grow the most in the digital world would have to be the design industry.

The demise of newspapers should be regarded as the demise of text and logic and the Internet is an undefeatable empire with the influx of multimedia. Then what would be an ideal contents to lure the Korean netizens, who are known for their high taste?

Netizens will show their concern for image over texts, movies over images, so the presentation of contents will be more critical than its substance. Distinction and acquiring prior occupancy will take a critical role in representation that is competitive. Then how should you create distinction? Firstly, to raise the level of perfection to a level above that of images used for advertising. Secondly, to mess it up so much that perfection doesn’t mean anything. And thirdly, do not use a conventional but use a new program.

But the core message that lies underneath should be extremely short and simple. Netizens want something that they can immediately understand the moment they see it. You can’t be a pro unless you can convey the message in that short given period of time.

It is obvious short, simple images are ruling the world of Internet.